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Retail selling
Sales management
Costumer relations
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Master 15 ways to prompt customers to buy
Learn when and how to initiate closure
Discover 45 questions that reveal customer interest
Identify 50 statements made by customers that indicate their
willingness to close


Identify 51 reasons that lead customers to make objections
Discover 60 questions that will help you refute customer objections
Learn 12 strategies to refute an objection
Learn how to transform objections into sales opportunities


Learn 20 questions that will help you assess potential customers
Learn 70 questions that will identify customer needs, desires and
concerns
Identify the decision-maker and those who influence the decision
Learn how to create new customer needs


Use a convincing sales vocabulary
Develop the art of listening
Master non-verbal communication
Learn how to use sales and promotional materials (documents,
samples, videos, etc.)


What are your objectives?
What strategy should you use?
How can you prepare mentally and physically?
Visualize each step


Learn to identify 60 of your products and service characteristics
Define in which ways they benefit your customers
Discover your customers’ motivations and expectations
Learn what sets you apart from the competition


Discover 44 personal constraints that hold you back
Identify what you like about your work
Learn to dress appropriately
Avoid behaviour that turns customers away


Discover 50 sources of customers
Learn how to put your business relations to use in seeking out new customers
Discover 25 prospecting tools
Recognize 25 opportunities to contact your customers


Plan your working day and establish priorities
Give value to your time and different tasks
Discover how to manage your customer files
Learn how to regulate the frequency of your visits to match the
importance of each customer


Discover the 16 meanings of the objection “It’s too expensive!”
Discover 20 hidden discount demands by your customers
Discover 15 conditions you can ask in return
Learn to sell at a higher price


Discover 25 ways of increasing business with existing customers
Increase your use of complementary sales
Learn how to involve your colleagues
Develop your customers’ reliance on your services


Discover 25 reasons to do follow-up
Discover 16 occasions to do it
Learn when and how to do it
Discover what kind of follow-up to do after a trade-show, a sale, a proposal


Define your short and long term objectives
Develop new working habits
Learn to deal with hard times
Establish balance between work and personal life